Our Vision
Principle Over Profit. Building the Future.
The Mission
Blank Software Ltd (BSL) is not just a software company; we are strategic architects. We believe that technology should be an enabler, not a barrier. Our core vision is to build accessible and empowering technology that bridges the gap between bold ideas and reality.
We operate on a philosophy of "Principle Over Profit." This means we prioritize user privacy, data ethics, and genuine utility over quick cash grabs or intrusive advertising models. We build tools that respect the user.
The Approach
Our approach is full-stack and systems-oriented. We don't just write code; we design the entire ecosystem—from the database architecture to the go-to-market strategy. Whether it's our flagship product rallyp0int or our upcoming platform lanc1t, every line of code serves a specific, user-centric purpose.
Meet The Team
Josh Arneil
Josh is the strategic architect behind BSL. A full-stack engineer and product designer, he single-handedly built and shipped rallyp0int in under seven months. His expertise lies in high-performance mobile architecture and scalable backend systems.
Caleb Wilman-Childs
Caleb brings a wealth of business acumen to BSL, he advises on market strategy and user acquisition, ensuring that our products not only meet technical excellence but also resonate with our target audience.
Josh Featonby
Josh is a seasoned marketing strategist with a keen eye for brand development. He guides BSL's marketing efforts, helping to craft compelling narratives that highlight our commitment to principle-driven technology.